The Amazon Influencer Program is one of the most accessible and effective ways to monetize your content, even if you don’t have a blog, a big following, or tech experience.
If you’re active on social media and love recommending products, this program can help you earn commissions from Amazon simply by curating your shoppable storefront.
In this guide, I’ll walk you through:-
- What the Amazon Influencer Program is (and how it differs from regular affiliates).
- How to join even if you don’t have a huge audience.
- The best ways to promote your store.
- How to get paid globally.
How to make the most of this platform for long-term income.
This post may contain affiliate links, which means I will make a small commission if you purchase through those links. Read full disclosure HERE.
Want a step-by-step system for launching and monetizing your Amazon storefront?
The Amazon Influencer Starter Kit is a premium digital bundle that shows you exactly how to apply, get approved, create high-converting lists, and promote them effectively.
If you’re serious about turning your Amazon storefront into a real income stream, this kit will help you start strong and stay consistent.
What is the Amazon Influencer Program?
The Amazon Influencer Program lets you create a branded storefront on Amazon to curate and recommend products to your audience.
You earn a commission whenever someone shops through your links. Unlike traditional Amazon Associates (affiliate) links, your storefront acts as a central hub for all your recommendations, with one shareable link.
You don’t need a website to join. All you need is an active account on at least one of these platforms: YouTube, Instagram, Facebook, or TikTok.
Amazon Influencer Program vs. Amazon Associates: Key Differences
| FEATURE | INFLUENCER PROGRAM | AMAZON ASSOCIATES |
| Website Required | No | Yes |
| Link Format | Single vanity URL to your store | Product-specific links |
| Promotion Channel | Social media, email, YouTube, anywhere | Only on approved websites |
| Disclosure | Handled automatically on storefront | You must manually disclose in posts |
Both programs are useful; you can even run them side-by-side for multiple income streams.
How to Join the Amazon Influencer Program
Joining is free but requires approval. Here’s how it works:-
- Visit the Amazon Influencer Program page.
- Sign in with your Amazon account.
- Connect one or more of your social media profiles.
- Submit your application.
Amazon looks at your engagement, follower count, and niche alignment, not just big numbers. I was approved with a combined following of around 6,000 across platforms.
If you don’t qualify immediately, improve your content or engagement rate, then reapply later.
Do You Need a Website?
No. The program is designed for social-first creators. However, if you have a website, you can still apply and use both affiliate tools together for even better monetization.
How to Promote Your Amazon Influencer Storefront
Once approved, you’ll get access to your personalized storefront. Now it’s time to optimize and promote it strategically.
1. Optimize Your Storefront Design
- Add a branded header image and profile pic.
- Create Idea Lists around themes or categories (e.g., Home Office Must-Haves, Prime Day Deals, etc.).
- Add thoughtful descriptions to each list.
- Include Amazon Bounties (flat commissions for services like Audible, Prime Video, etc.)
2. Share Your Store Everywhere (Strategically)
Some of the best places you can place your Amazon storefront link include:-
Your Website
- About page
- “Recommended Tools” or “Shop My Favorites” page.
- Bottom of blog posts or product roundups.
Social Media
- Instagram bio (or via Linktree, Milkshake, etc.).
- Stories and Reels.
- YouTube video descriptions.
- Facebook page buttons and group posts.
- Twitter/X profile and tweet threads.
- Pinterest pins with list-specific links.
Email Newsletters
- In footers.
- Inside content when sharing tools or product picks.
Other Channels
- Forums.
- Community posts.
- Podcast show notes.
Tip: Deep link to a specific Idea List when promoting themed content (like gift guides or Prime Day picks).
3. Create Content That Converts
Pair your storefront with targeted content on your site or social platforms:-
- Product reviews.
- Gift guides.
- Behind-the-scenes “what I use” content.
- Roundups for holidays, sales events, or niche categories.
- Problem-solving tutorials (e.g., “How to Set Up a Cozy Home Office”).
4. Be Strategic With List Creation
Create lists for:-
- Seasonal events (Black Friday, Cyber Monday, Prime Day, Back to School).
- Your niche (e.g., fitness gear, writing tools, budget beauty).
- Recurring content (monthly favorites, daily essentials).
Each list should serve a clear purpose, and every product should be relevant to your audience.
5. Grow and Engage Your Audience
You don’t need 100K followers, but the more targeted, engaged people you reach, the more you can earn.
Run small social ads to boost visibility (I run $25/month promos now and then). Ask followers to recommend your page or tag a friend.
Use social scheduling tools to stay consistent without burning out.
How to Track Your Performance
Inside your Amazon dashboard, visit Link Type Performance to see how your links perform. You can track:-
- Clicks and conversions.
- Bounties.
- List views and store activity.
- Commissions earned.
Download full reports to spot trends and improve your strategy.
Getting Paid with the Amazon Influencer Program
Amazon pays monthly via:-
- Direct deposit (U.S. and select countries).
- Checks (slower and limited).
- Payoneer or Wise (for international creators).
If you’re outside the U.S., I highly recommend setting up a free Payoneer or Wise account.
You’ll get local bank details for multiple currencies and receive global payments.
I’ve used Wise for years for Amazon, Kindle, and other affiliate networks, and it works reliably. Learn more about setting up a Wise account here.
Is the Amazon Influencer Program Worth It?
Absolutely. It’s one of the lowest-barrier, most flexible ways to start earning online, especially if you already recommend products you love.
You don’t need a blog. You don’t need a massive following. You just need a niche, a strategy, and consistency.
Start by applying here: Join the Amazon Influencer Program.
Ready to turn your Amazon storefront into a steady income stream? The Amazon Influencer Starter Kit gives you the tools to do it without guesswork. Inside you’ll find:-
- A streamlined launch checklist.
- A storefront strategy planner.
- Content and promotion ideas.
- List-building inspiration.
- Plug-and-play CTAs and more.
Get the Amazon Influencer Starter Kit now and start monetizing smarter.
Anna is a solopreneur, writer, and creative entrepreneur who left her 9–5 after paying off over $40,000 in debt to pursue a more intentional life. She founded The Writer Entrepreneur to empower others to build debt-free, freedom-driven lives through smart planning, goal-setting, and online income streams. She has been featured on HuffPost, YouQueen & Fitnancials among others. Learn more about Anna HERE.
This post may contain affiliate links which means I will make a small commission if you purchase through those links. Read full disclosure HERE.
Hi, great information on the Amazon Influencer program. I am considering setting up a store. Wondering if I should have a business name or use my personal name? I have a few different areas of interest so I’m not sure how to “name” my storefront. Any thoughts on this are appreciated.
Thanks, Diane
Thanks Diane. I would recommend using a name close to your brand so it’s more professional. If your brand is your personal name, that works fine too. If you have different areas of interest, choose a name that’s close to the social media accounts you will be using to apply for the programme.
Irrespective of your name, you can have different sections covering different subjects on your storefront. HTH.
Hey there! This article was extremely helpful. Thank you!
QUESTION…
I’ve got my first “Idea List” made on my storefront and I’ve got a few items in there. Do I have to do anything special to earn a commission if someone buys anything through my store? Or will Amazon automatically distribute a commission to me if there’s a sale?
You don’t have to do anything special beyond sharing a link to your store. Amazon will track and you can see the results as well as how much you’ve earned and what people bought specifically in your dashboard. The stats are quite detailed too. HTH.
Hey, how fast do purchase products show up on the back end? I just created my idealist and I want to make sure when people are buying I am getting rewarded.
It should show up as ordered immediately but once Amazon ships out, you will have an accurate figure. You can also check Link Type Performance on your dashboard.
Is it possible to rearrange the lists on your storefront? I haven’t been able to figure that out.
Not at the current time. I emailed them asking if that would be added in future. Waiting to hear back.
Great info here! Is there a way to tell what items qualify for a commission? I’ve had a few purchases through my storefront, but haven’t gotten a commission on any of these items. Thanks!
Thanks. Items purchased by you, your friends and/or family members won’t qualify for commissions. Also, your commission won’t show up until the item has shipped even though you see records of a sale. HTH.
Thanks for sharing. This is exactly what I’m looking for and you’ve answered almost all my questions 💕.
I just been approved as an influencer.
Do I make money when by just the click of customers?
If yes how much would that be?
Thank you in advance
No, the customer has to purchase before you make money. You can see the amount and commission for each sale in your dashboard under link type performance.
Thank you for this! It’s been so helpful! Do you get commission on everything the customer buys through your url or only items you’ve shared? Thanks!
Everything the customer purchases before the cookie expires means I get a commission. If they click my link but decide to buy something else or additional items, I still get a commission.
How long does a cookie usually lasts before it expires? Minutes, hours, days?
Amazon cookies last for 24 hours. However, if someone clicks your affiliate link and adds something to their cart but doesn’t buy it, if they come back to complete the purchase before the cart expires (within 90 days), you will still be credited for the purchase and earn the fee.
Thanks queen! So I’m just waking up from a dream that was about checks…. came to Pinterest and this was the first thing that popped up. This information was extremely helpful! I’ll be sure to mention you somewhere on my new site. Have a beautiful day wherever you are in the universe.
Thanks for your comment. I’m glad it was helpful to you. Have a great day :).